Today’s search engine marketing news and opinion: Don’t Hire a Butcher to do a Baker’s Job; WebMD CEO Fights Off Google Health Virus with SEO; Social Media Marketing in an Enterprise Environment; and more.

Today’s search engine marketing news and opinion: Microsoft to Give Cash Back to Searchers; The Challenge of Mobile Web Analytics; Yellow Pages and Search; and more.

Today’s search engine marketing news and opinion: A Conversation about the Future of SEO; Educational Standards For Learning SEO?; Link Building for Dumb Asses; and more.

Today’s search engine marketing news and opinion: Do Social Networks Bring Out the Animal in Us?; How to Take on a Major SEO Client; What’s In Your Travel Tool Bag?; and more.

Today’s search engine marketing news and opinion: It Pays to Link Consistently; Well Rounded SEM for SMBs; Testing Landing Pages Includes Testing Best Practices; and more.

Today’s search engine marketing news and opinion: orget Competition, the Search Wars Are Over; Testing Landing Pages with the Taguchi Method? Think Again!; Google Earth API and Browser Plug-in; and more.

Today’s search engine marketing news and opinion: Need Sitelinks? Show Google Your Site Is Useful; Winning the Local Search Battle; Google Launches Google Merchant Search; and more.

Today’s search engine marketing news and opinion: Five Traits of the Ideal Link Builder; Microsoft Search CashBack: Stealing from Google?; Obama’s Online Ad Spend Favors Google; and more.

Today’s search engine marketing news and opinion: When Top Keywords Suddenly Vanish; Google PageRank isn’t the Same as Ranking in Google; 3 CEOs with 3 Strategies for SEO Success; and more.

Today’s search engine marketing news and opinion: Microsoft Unveils AdCenter Desktop Beta; Who Owns the Brand?; Measuring the Impact of Multichannel Marketing; and more.

Today’s search engine marketing news and opinion: Placement-Targeted Campaigns: Taming the Beast; Microsoft Puts New Yahoo Deal on Table; Search: The Next Five Years; and more.

Today’s search engine marketing news and opinion: Google Sitelinks - The Good, the Bad, and the Ugly; Training Your Search Marketing Employees; Taguchi Sucks for Landing Page Testing; and more.

Today’s search engine marketing news and opinion: Branding is Dead; Long Live SEO; Google’s Superiority Complex; Emotional Motivators in Landing Page Optimization; and more.

Today’s search engine marketing news and opinion: Delving into SearchMonkey; Ask.com to Acquire Dictionary.com; Keeping SEO Staff Motivated; and more.

Today’s search engine marketing news and opinion: Don’t Hire a Butcher to do a Baker’s Job; Small Business Owners Need Twitter and LinkedIn; Syndicated Versus Pure Search Referrals; and more.

Today’s search engine marketing news and opinion: Google AdWords Editor a Great Tool for Content; Google Friend Connect to Make Advanced Social Features Easily Available; Google on Spam; and more.

Today’s search engine marketing news and opinion: Yahoo Rejects Microsoft: Worst Decision Ever?; Optimization by Numbers; Black, White, and Blue All Over; and more.

Today’s search engine marketing news and opinion: A Seat at the Table for Web Analytics; Giving Links Away; SEM/SEO Events to Attend; and more.

Today’s search engine marketing news and opinion: About Face(book): Microsoft Feels Out Social Network Acquisition; Why PPC Lead Gen Campaigns Miss Volume Targets; 100 Million Theoretical Dollars; and more.

Today’s search engine marketing news and opinion: Conducting a Redirect Audit on Your Web Site; CEO Tells Wall St. Why He Invests in SEO; Convincing the Executive Team to Invest in SEO; and more.

Today’s search engine marketing news and opinion: Double Conversions in One Month; Microsoft Withdraws Yahoo Offer; Cinco de Mayo; and more.

Today’s search engine marketing news and opinion: Top 5 Non-SEO Ways to Increase Your Search Rankings; Avoid the Pitfalls of Mobile Marketing; Training Your Search Marketing Employees; and more.

Today’s search engine marketing news and opinion: Social Media = Society’s Watchdog; Budgeting Resources for SEO Link Building; Tweaking High Traffic Landing Pages; and more.

Integration of video into news stories may be making the difference in the battle for news supremacy.

Featured posts to the Search Engine Watch blog in the past week.